Creative technique to generate lots of ideas quickly.
Project Stage:
Develop
Who:
Customer
Experts
Decision makers
Service Providers
Design Principles:
Brainstorming is a group creativity technique used to generate ideas for solving a problem, emphasizing quantity over quality. It encourages free thinking, open communication, and the sharing of wild ideas without criticism. It’s about quantity over quality.
Use it to
Generate a large quantity of ideas quickly.
Encourage collaborative, creative thinking.
Explore multiple solutions to a challenge.
Top Tips
Encourage wild ideas and avoid judgement.
Build on each other’s ideas to spark new ones.
Use tools like sticky notes or whiteboards to capture ideas visually.
How – to
Present the challenge or problem to the group.
Allow everyone to contribute ideas, without filtering or criticism.
After the session, review and group ideas into themes or categories.
Brainstorming
Creative technique to generate lots of ideas quickly.
Brainstorming is a group creativity technique used to generate ideas for solving a problem, emphasizing quantity over quality. It encourages free thinking, open communication, and the sharing of wild ideas without criticism. It’s about quantity over quality.
Use it to
Top Tips
How – to
Resources
Rules of Brainstorming
Related Methods
Personas
Problem Statements
Storytelling